We release the final photos of Uptown Family Vision a few weeks ago. Today we talk about the process of creating their logo and brand identity.
Identity
What does it mean to be "From Chicago"?
Here at moss, we proudly label our creations as made in Chicago. We support our city (and neighborhood) businesses, artists, events and activities. But are we “from Chicago”? That’s a complicated question. The Ineluctable Pull of the City Young Matt, aged 12, lived in the West Suburbs of Chicagoland but dreamed of urban living. He wrote away for a […]